Types of Window Displays:
Attached, is a concise website detailing the different types of window displays used in store when showcasing products, and their importance in sales and advertising.
Window displays are one of the most important parts of any retail space. Read more about the first touchpoint between a brand and its target
From this website, I am most interested in recreating a fully closed window display; in which none of the store inside is accessible or seen through the window, allowing the advertisement to take full focus in the window of my hypothetical Nike store.














