Introducing BenePit
BenePit is the world's first tokenized ad platform on the blockchain for smartphone users.
Tokenizing phone call useToday, there are 7.3 billion mobile subscribers worldwide. It exceeds the 7.2 billion people of the world’s population estimated by the US Census Bureau and is growing at 3% per year. The total number of smartphone users is 3.4 billion, which is expected to reach 6.4 billion by 2021.
People use their smartphones for an average of three (3) hours a day. Of these, 20% spend time on phone calls and texts.
For decades, a variety of devices have been used to analyze people's behavior. However, none of this provided information is as diverse as the smartphone. We can use phone usage data to keep track of people's locations, communication histories, and behavior patterns. We can also see how many networks take place and disappear. Even we can see through real-time phone usage data that people's behavior and psychology change with time and situation.
More importantly, we can see this data and gain important insights about people's behavior and psychology. We can find people who have overlapping areas of activity, or we can get information about shops that people mainly prefer.
We want to provide people with new value by linking these insights with "coin rewards," "service recommendations," and "targeted ads."
Worldwide, most phone users pay for phone calls, text messages, and data usage, while messenger services companies have innovated their business by rewarding users with free text messages. However, there are no service models that have revolutionized the use of phone calling features yet.
So we are working on an innovation in which people get rewarded when they make calls. We plan to realize this innovation through our BenePit service.
BenePit Service
People who install the BenePit app can be rewarded when they make their usual phone calls, meaning without any special activity. In addition, people who make calls can naturally see ads and receive rewards depending on the destination and purpose of the call.
The BenePit AI recommends customized products and services to people when people call their stores of interest. We have designed a structure that provides people with opportunities to participate in events provided by the advertiser, which can lead to further compensation if they agree to participate. To do this, BenePit digitizes the user’s phone call history.
The call data of users who have installed BenePit app is classified according to usage and purpose, through which the advertisers can segment and properly target the users. So, it is used to enable close targeting.
BenePit Reward System
BenePit is a phone-life-based mining system, designed to make it easy for anyone to acquire tokens through simple phone use and phone habits. BenePit’s Compensation System is simpler to use and more rewarding compared to existing mobile-based, rewards-based ad platforms.
In addition, tokens are provided by differentiating them according to the user’s call record delivery and advertising consumption contribution. So, depending on the token’s value inventory level, we can provide a much higher level of compensation than the existing point or cash rewards. The rewarded tokens can be used at any time by means of advertising consumption, shopping, currency exchange, etc., thereby improving the user’s convenience.
1) Reward for phone calls
We provide BNP randomly whenever a user calls within the preset BNP amount.
We set the phone call time for reward to more than 10 seconds and also set the maximum Number of phone calls for reward per day. So we control the indiscriminate disbursement of BNP.
2) Reward for ADs
In addition to the basic call reward, the user can receive an additional BNP based on the amount of reward set by the advertiser when viewing the advertisement.
Users can receive additional benefits (discounts, experience coupons) set by the advertiser in the Ads Manager page.
There is no limit to the number of days.
3) Reward for supporters
BNP is given when a user buys an ad product, leaves a review, and shares it with SNS.
In addition, users who become supporters can periodically receive AirDrop of a certain amount of BNP.
However, AirDrop will be provided differently according to the activity level of the supporters and the BNP reserve (flat balance).
4) Reward for BNP holder
We accumulate BNP of market as a resource with 20% of monthly advertising revenue.
The quantity of accumulated BNP per user is determined by their BNP retention rate.
The accumulated BNP will not be destroyed and will be used again for user reward.