This is a brand created for the clothing store located in São Paulo, Brazil called Denim 73. Where the challenge was to create the whole visual communication using the concept of urbanization of the neighborhood streets of Soho in New York. For this client was developed the design of brand, website provisional release, facebook and all their visual communication such as neon-store, magazine ads, business cards, personalized hangers, etc..
Photoshop, Illustrator.










