EUROPOLIS - DIGITAL UNITED & SOVEREIGN HUMAN RESOURCES
Who gets to own your digital identity?
“On the Internet, nobody knows you’re a dog,” was stated in the legendary New York Times cartoon that captured the spirit of privacy and anonymity in the early days of the internet. Even though anonymity is still a hot topic and sought after in the online world, times have changed. With the rise of online banking, social media, e-commerce and peer-to-peer services, a verified digital identity is a crucial ingredient in making any digital platform succeed.
However, your digital identity is more than your login credentials. This is merely the authentication that connects you with the digital you. Your digital identity consists of thousands of data points that make up a profile of who you are and your preferences. Today, your digital identity is scattered all over the internet, where Facebook owns our social identity, retailers own our shopping patterns, credit agencies hold our creditworthiness, Google knows what we have been curious of since the dawn of the internet and your bank owns your payment history. As a result, we are all analyzed in detail to predict our future behavior and monetize our digital identities.
https://www.europolis.eu/posts/61b66458970aee4200101667?invite=60cf2cf096536f5cbc57a14d
