In revenue management, a well strategized direct booking approach is a key to boosting a hotel's bottom line. Download our ebook to understand how to create a strategy to well balance your direct booking strategy and OTA strategy.
As a hotelier, you really cannot avoid the influence of OTAs when it comes to getting indirect booking. But, looking at the hefty commission percentage you pay to your OTA partners per booking, it’s always advisable to explore various ways to acquire more direct booking that are commission-free.
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