Woodford Reserve Billboard Campaign
Its been fun to see these Woodford Reserve billboards go up all over the country. We’ve had three or four here in Austin off of the freeway near downtown. Many of them are hand-painted - like this big vertical on the side of a highrise in Manhattan.
Long one of my favorite bourbons, I was thrilled to get the call from creative producer Emily Patterson to help on the project. The team and I spent two days in a bar in Louisville to shoot the family of newly-revamped bottles along with some cocktail pairings and lifestyle scenes.
Thanks to Emily and to Brett Jeffreys, Communication Director at Woodford Reserve for calling on me and to an awesome crew - especially producer Jess Dudley from Wonderful Machine, stylist Chris Lanier, digitech Sean Johnson and Chris Corona from our Austin home team and to our patient bartender Jonathan B. Howard. Cheers.
