#ecommerce platfroms

[emma347]

E-commerce is booming, and you might be wondering which platform to use. Check this blog for the top five open source e-commerce platforms so you can find one that's right for your business!

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6 Best Ecommerce Platforms for your Business

It’s quite difficult to choose the right eCommerce platform for your business. While choosing any business platform for your business you should keep in mind that you are not only choosing its features but also choosing the challenges which you will face as a business will grow more. The cost, scalability, flexibility and customer support can work for your success or against it.

Before choosing any platform it’s very important to keep your skills and marketing strategies in mind. Like some people focus more on SEO, they should select the platforms which are better in SEO and provides more support for SEO.

On the other side, there are few platforms which are limited for those people who have coding skills. Those people who don’t have coding skills will get huge benefits from a few eCommerce platforms.

Keeping customers skills and strategies in mind, I have compiled a list of six most popular platforms which are currently available in the market.

Shopify

This is one of the most famous e-commerce platforms. This is suitable for those people who focus more on social media marketing to make sales or doing dropshipping. This is flexible, simple and very scalable for small to medium-sized businesses.

You don’t need coding skills to use it. This is a drag and drop builder platform. Which allows you to build your site.

It provides customer experience management and other upsells features. Managing a larger store with Shopify is a huge struggle.

Shoplift plus has features that help you to grow into a larger store. But if you already are a large supplier then this platform is not the right choice for you.

If you are more SEO focused on social media marketing, then it’s worth to check out Big Commerce which is Shopify s new competitor. it has better performance.

Famous stores who uses Shopify

Snowman

Kylie Cosmetics

Cartolina

  Big Commerce

Many businesses are switching to Big commerce because of its feature to handle massive stores, which Shopify has failed to handle. It also offers a reliable and better SEO performance.

·         It helps to get more conversions. It has a one-page checkout.

·         You will get constant customer support and high customizability ( for coders).

Drawback

·         Its prices are higher than its competitors who are offering the same features

·         It lacks up-sell feature which shoplift does very well.

Who Uses Big Commerce?

 Di Bruno Bros.,

Hincapie Sportswear

Carolina Panthers

  Open Cart

If cost is your problem and you want the same features like Big Commerce then you can go for an open cart.

Features

·         It is open source

·         Free to use

·         Add-ons are available in range from free to $100

·         Highly customizable

·         Good SEO capability

·         More mobile responsive

·         This platform is customizable and requires great coding skills.

·         Ideal for small tech business.good thing is it has strong SEO capability and more gives more mobile responsiveness than any other platform.

Drawbacks

·         Weak customer support as compared to other platforms.

·         British Red Cross, which needed to sell classes and products.

·         Boat Fishing

  Squarespace

·         This platform has excellent drag and drop feature. you can design your business website by yourself. You don’t need to be an expert programmer. Squarespace offers an excellent range of templates. It is very appealing so mostly designers, photographers are using this.

·         It is more popular among small business owners. Because they don’t have coder staff. Square space is flexible and easy to use

·         It allows unlimited range of products on your website.

If sale volume is high then this platform may not be suitable for you.

Not much SEO friendly

Who Uses Squarespace?

·         Archmotorcycle

·         BembienEgg Shop,

  Magento

Magento a famous product by adobe is very popular. As it doesn’t require any coding skills but if you have any then this platform becomes more flexible and easy for you,

·         Open-source platform

·         Different extensions are available

·         Appealing designs which makes your website look better

·         Suitable for large and small scale business with more complications.

·         Free version is available

·         Good for SEO.

Drawbacks

Due to the high cost of its enterprise version, which is around $2,200 per month. that makes it complicated in the market.

Who Uses Magento?

 Just for Men

 HP Inc

 Helly Hansen

WooCommerce

Woo commerce has been dominating the market for so long. It’s a WordPress plugging and it offers a lot other things especially for those who are making eCommerce store from their websites.

·         Highly customizable

·         Build-in analytics

·         Wocommerce has 24/7 customer support

·         Wocommerce plugin is free. You just need to buy hosting

Drawbacks

·         If you need high customization the WooCommerce is the right platform for you. you need coding skills.

·         Doesn’t allows proper SEO and lacks SEM which is more supportive in Squarespace and makes it look more appealing

Who Uses WooCommerce?

·         Airstream

·         Cured

·         Absolute Antibody

Bottom-line

In my opinion, the best the platform is the one which matches your level of expectations and your coding abilities.

The right platform should allow you to implement your customer experience and marketing strategies

Also, keep in mind your business scale and requirements before selecting a platform