Embraer 190 jetBlue Airways
Registration: N304JB Named: Blueprint Type: E190AR (190-100 IGW) Engines: 2 × GE CF34-10E6 Serial Number: 100 First flight: Mar 17, 2009
This aircraft has its own special story. Joining the JetBlue fleet in 2009, it was originally named "Midnight Blue" and wore the "Windowpane" tail design. But its fate changed in 2017 when it became the canvas for one of the airline's most memorable liveries.
The "Blueprint" livery was introduced by JetBlue in February 2017 and became the first special livery for the airline's Embraer 190. The design mimicked a technical cutaway drawing of the aircraft, showing its internal structure – from passenger seats to control yokes in the flight deck. The livery even depicted nearly 50 items in overhead bins and cargo compartments, such as teddy bears, piñatas, and surfboards – inspired by real travel stories shared by JetBlue crew members and customers, making it a true treasure hunt for attentive observers.
The livery design was created by JetBlue's in-house design team under the leadership of then-Vice President of Marketing Jamie Perry. Despite using only three of JetBlue's signature colors, Blueprint became one of the airline's most complex special liveries – its application took nearly two weeks. This level of detail and technical elegance turned Blueprint into a cult symbol among aviation enthusiasts.
JetBlue completed the retirement of its entire E190 fleet in September 2025, replacing the Embraer with the A220 model and fully transitioning to an all-Airbus fleet. The aircraft in Blueprint livery no longer graces the skies, making our poster not just a beautiful print, but a document of aviation history – a reminder of an aircraft that helped JetBlue expand into new regions and connect critically important routes, especially from New York and Boston.
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