#experimetnation

[emilygcaplan]

EXPERIMENTATION // VIDEO AND SOUND

4.3.2018

BRIEF ONE.

This is another of my video attempts, thinking about the idea of revolution that we discussed with Chris. I have also started to think about the addition of music, to give the video a bit of life, as well as the addition of the campaign name at the end to actually show the viewer what it is all about.

[emilygcaplan]

DEVELOPMENT // BOTTLE ONE REVAMP

4.3.2018

BRIEF SIX.

After a bit of playing around with the second bottle idea, I then went back to my first designs to see how the logo and added bottle top strip would work on these designs. Having shown these designs to Tracy, she prefers the look of these to the all black ones, and then in theory having the black design on the inner wrapper - as opposed to the other way around. 

NEXT STEPS.

I am happy with the way these look, however they need a little bit of tweaking to make sure that everything lines up perfectly. I also need to add a little bit of text onto the bottles, so that the customer knows it is a craft beer and potentially the flavours of each. The flavours is also something that I need to decipher for each bottle! 

For my presentation to Epoch on Wednesday I am also going to present both bottle ideas to them, to show I have explored some different options. 

[anniedmn]

sketchbook collages #4

anniedmn.com