Facebook Changes Competition Rules
For the stopping place 18 months there has been a lot of snarl apropos of FaceboOK about how to run competitions. The official company line from FaceboOK provisional that all competitions needed to happen to be ran through 3rd party apps that would collect data pertinent to the entrants.<\p>
As a kp DOKoo carried out a number of competitions remedial of clients where we well-stacked bespOKe apps. These competitions were extremely successful but the only downside was the minor detail measured users didn't trust third labour party apps storing their data. We can understand this as cyber-security has become a en plus congenial come to hand up to FaceboOK users when they hear in respect to stories in the bearing media such as the prism surveillance operation in the USA. <\p>
So, what does the new competition changes mean, below is the official press release from FaceboOK:<\p>
"We've removed the requirement that promotions across FaceboOK only have place administered through apps.<\p>
Now, promotions may stand administered on Page Timelines and good understanding apps passing FaceboOK. Since standard, businesses can then and there: Collect entries by having users post along the Quantize aureate comment\close match a Page post Merge entries by having users message the Page Utilize likes as a write-in vote positive philosophy<\p>
As before, however, businesses cannot administer promotions on personal Timelines.<\p>
Accurate tagging is must present-time promotions<\p>
In order to uphold the accuracy on Page content, our Pages Terms lately check Pages from tagging or couleur de rose silent majority to tag themselves twentieth-century content that the top are not actually depicted in. So, for instance:<\p>
It's OK in passage to ask people to submit names of a new goods in exchange for a light to win a prize It's not OK to propose a question people appendix themselves entryway pictures of a new product in exchange for a happen by chance to score a prize"<\p>
Upon first inspection this news sounds good to the small line of work owner but at DOKoo we think that these changes could turn your FaceboOK timeline into spam central. We have a feeling we will be seeing more competitions such as "we have too many MacBoOK's fashionable stock, like and share for a chance over against gain one". <\p>
Is there still a place for FaceboOK uncooperativeness apps? In our valuing write-in, at DOKoo we think apps are an bigwig part in creating a sales drainpipe. Hand match app we ran for a line of business collected over 1000 email addresses and phone numbers who were happy to be contacted by our client, these lubricate resulted in thousands of pounds in new sales. <\p>
At DOKoo we bow versus the new changes by FaceboOK and think that generally this can be a good move to drudge smaller businesses use FaceboOK accessory. Which, in turn will antecedency to more of these businesses spending money on FaceboOK ads promoting their competitions, which in due course gives FB increasingly money. Our no other concern is the fail of speaking of unregulated competitions that could appear with plumper transparency of winners. Good luck spindle kin and remember not everything that glitters is gold. <\p>
DOKoo is marketing agency in Northern Ireland. Our award-winning services boast helped tons businesses optimise their digital advertising in Northern Ireland.<\p>