#feelgooddrinksbrief

[lucyclaytondesign]

These are the magazines I would place Feel Good print ads in. I got them from my You Gov research. 

[lucyclaytondesign]

Crew.

[lucyclaytondesign]

What even is this Facebook page?

Needs to be fixed ASAP

[lucyclaytondesign]

I also have decided what I want to put on the brands instagram. I was debating between doing a competition partnering with either a holiday company or a hughstreet clothing brand and people have to post their ‘feel good moments’ on social media tagging the brand and using the #feelgood. I think I want to do a competition to win a holiday but it needs to be somewhere quite wholesome and feel good (no booze holidays) so I’m thinking maybe cornwall, because thats both family friendly and would also appeal to slightly younger audiences wanting a holiday doing surfing or something like that. 

I think I’m going to fill the instagram with recipes and bbq pictures and picnics and just ideas of where to drink your feel good drinks and ideas of cocktails you can make with them and recipes for food too, so people have a reason to follow it.

[lucyclaytondesign]

In this case study, we look at how one of the best selling drinks companies in the UK, innocent drinks, uses social media.

A really interesting discussion on Innocent Smoothies use of social media.