There is a massive misconception that flavored coffee is a modern invention designed to mask stale, low-grade beans. In reality, infusing coffee with spices, nuts, and natural oils is a centuries-old tradition that requires a precise balance of heat, timing, and lipid absorption.
When you match the inherent tasting notes of a specific roast like a bright Ethiopian or a chocolatey Colombian with a complementary flavor profile, you aren't hiding the coffee. You are elevating it. Whether it is a subtle vanilla glaze or a rich nutty undertone, that perfect NINE AM ROAST turns a basic caffeine fix into a deliberate sensory ritual tailored to your morning headspace.
We took a deep dive into the psychology and mechanics of pairing your roast to your mood. You can check out the full breakdown of the ritual here: https://medium.com/@dm.madison.clark1/the-flavored-coffee-ritual-matching-roast-to-your-mood-2e4437177de5
