The Price Lie – When Cheaper Costs You More
One of the biggest frustrations I face in my work at EGAN is how easily people believe lies over the truth—especially when it comes to price. There’s a common belief that “cheaper is always better” and that the lowest price means the best deal. But in reality, this mindset can cost you more in the long run. It doesn’t matter if it’s forklift parts, repairs, sales, or rentals—buyers often…









