#friendly twist

[convdesobremesa]

Friendly Twist by Coca-Cola

[itsofuzzyicouldie]

We don’t need your help to be awkward, Coca Cola!!!

[sprinkleofhappy]

Friendly Twist

I've focused quite a lot recently on how bad advertising is so what about good advertising? I'm going to kick start with some globalisation. Coca Cola came up with un-openable caps and put them on their bottles which were distributed around a uni campus.

This was to promote conversation and was a 'breaking the ice' activity for students starting university with the only way to open the bottle was to open it with another bottle.

Let's twist again.

-S.

[popwrapped]

Coca-Cola Brings Socializing Up A Notch With The "Friendly Twist"

Courtesy of marketoloji.com

Tayla Whitehead Staff Writer @taylaalaaaa

Since 1886, Coca-Cola has impressed us all with cool slogans, refreshing advertising campaigns, and thirst-quenching goodness all around the world. Now, almost 130 years later, they’ve done it again with the ‘Friendly Twist!’

Courtesy of popsop.com

Coca-Cola getsit. They know that your first day of college may just be the most…

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[andiekapi]

this is excellent :)

[newsvi]

Coca-Cola's Friendly Twist Caps Promote Friendship Coca-Cola introduces a special soda bottle cap ‘Friendly Twist,’ Drinkers can only open their bottle by finding another bottle with a matching cap to unlock their Cokes,

[eventiume]

Coca-Cola Friendly Twist

Open a new friendship!

[cromatiko]

Momentos como el primer día en la universidad suelen ser incómodos, reina el silencio entre un montón de desconocidos; para ponerle un poco de color a estas grises situaciones y para seguir promoviendo su lema: compartir es felicidad, Coca-Cola desarrolló un envase muy parecido a los demás, pero con un pequeña singularidad... no les adelantamos más, chequeen el video.