#gdes_2

[issagalvan-blog]

Identity Series

The goal of this project was to establish a visual format for continuity and identification related to graphic design history.  For the identity series, I created buttons for the Blanton Museum of Art, which resembled the Dada movement showcasing a system I created. My system was made based on the days the museum was open and various artists who had an impact during this avant-garde movement in the early 1900s.  In my system, each day was dedicated to one of six artists—Francis Picabia, Kurt Schwitters, Max Ernst, Raoul Hausman, John Heartfield, and Hannah Hoch. Artists are in order of the year of one of their most popular works. Attendees have the option of choosing between one of the three buttons made for that particular day of the week.

Along with the individual buttons, we were to make a poster that showcased our system where it was to be interpreted as a way to pitch the museum staff of our ideas, system, and representation. The poster showcased the actual size of the button and how it would look when placed on a t-shirt.

[issagalvan-blog]

 Kitchen of Meaning

In graphic design II we were to select a word from a varied list that we would focus on Kitchen of Meaning poster on. The poster would be advertising the date of an upcoming art show while illustration and defining our word through the poster. The poster was to include our word, the name of the show- " The Kitchen of Meaning"-, the location, place and the names of all the students. After researching our word and designing studies, we were to draw thumbnails and begin the process.

Metonymy is defined as a figure of speech used in rhetoric in which a thing or concept is not called by its own name, but by the name of something intimately associated with that thing or concept. It works by the contiguity between two concepts and may also work by calling up a domain of use and as an array of associations while working with the associating meanings in the same place.

In my poster, I defined metonymy by creating two different concepts bordering each other representing how its definition works through contiguity. While communicating that concept, I was able to show how it calls up a domain by using sub-domains that are associated with it. They grey scale circle represents the domain as the bordering concepts represent its associations/sub-domains. Though I chose a somewhat simple layout, the hierarchy and organization of all the elements were most difficult to place within the poster. Wanting to include very few words to better get across the definition made it hard for placement. Also, the curve and shapes throughout my poster made it difficult to place text. However, the challenge made me think outside the box allowing me to find new ways to work with text.

[issagalvan-blog]

Instructional Design, Part 2

In addition to the recipe card, I designed an accordion book which included the instructions on how to make migas along with a coupon for Picante Pace Chunky Salsa. The same elements and colors were used in the accordion booklet for the exception of the arrangement which was simplified to fit in a smaller space. The coupon shape and size was designed to fit perfectly on a large Picante Pace Chunky Salsa cap. This project really helped me think outside the box as I was challenged to fit many steps and illustrations in a small constrained area without leaving anything out.