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Carnival Goes to Our Head with Fernanda Guimarães’ Designs

This feature is part of #MadeToCreate, a series highlighting our community of entrepreneurs, makers and artisans on Instagram. Discover more stories from Brazil on @instagrambrasil.

(This interview was conducted in Portuguese.)

A sunflower, a unicorn’s horn, a piece of tropical fruit and a newborn chick are some of the elements Brazilian designer Fernanda Guimarães (@cancanacessorios) has combined to create her imaginative head ornaments, often worn during Brazil’s Carnival celebrations. “Female strength inspires me,” the 32-year-old says. “I want my work to empower women, and it’s amazing to be able to create head ornaments that will remind women that they are all goddesses and queens.” Although Fernanda’s creations are a result of her vivid imagination, her creative process starts in real life: “I travel to places where head ornaments are part of the culture, and I am constantly researching women’s fashion and old vintage costumes, especially from the 1920s.”

Fernanda started her business eight years ago, but her love of Carnival dates back to when she was just 3 years old. “My mom took me to a party where all the kids were beautiful and looked just like cartoon characters,” she remembers.