#heather lordan

[gregcanty]

The Late Late Toy Show - Love it or Hate it?

The Late Late Toy Show - Like it or Hate it? That's not the point - what is the marketing lesson from it?

Since it first hit our television screens in 1975, the Late Late Toy Show has become an Irish Christmas tradition. The live two and a half hour programme hosted by RTÉ personality Ryan Tubridy, sees children from across the country play and talk about the toys that they currently love. For families, the Late Late Toy Show has always signified the official start of the Christmas season, with many…

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[gregcanty]

Influencer Marketing, a clever campaign tactic

A blog post by our Heather Lordan about "Influencer Marketing" a clever campaign tactic to use as part of your marketing and PR mix

Love them or hate them, influencers prove time and time again that they can be of huge benefit to businesses of all types. From global brands, national titles, charities, community organisations and local small businesses. Influencer marketing is a tactic that we use frequently at Fuzion. The results we get for clients are very strong, and can range from improving brand awareness, reaching very…

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[gregcanty]

All Figured Out

Our wonderful Heather Lordan is wondering when you have it.. All Figured Out !

Your 20’s are strange years, some of my friends are still in college finishing their degrees, others have great jobs in different counties and countries, and a few have brought beautiful children into the world. Although I’m only three years in, the most prominent learning of my 20’s is that there is no clear path to adulthood.! People change, which includes careers, families, relationships and…

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[gregcanty]

Body Image: The Covid-19 edition

Body Image: The Covid-19 edition

At the start of Lockdown I set myself loads of goals including trying to lose ten pounds in two weeks and dropping a dress size in one month.

When these inevitably didn’t work I challenged myself to drink 4 litres of water everyday and I got into a really bad habit of weighing myself everyday, hoping the scales would shift the tiniest bit to fuel my ego.

With so much idle time at home with…

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