"The four-year, €60 million (about $65 million) project might seem outlandish to anyone outside of the Netherlands, but it’s business as usual for Dutch cities, which are slowly but methodically transforming personal automobiles into relics of a misguided past — a time when cities were built around the needs of cars, not people."
This bike storage facility project in Amsterdam is a great example of design leadership. Amsterdam is well-known for being a bike-friendly city, but investments in these types of facilities take design leadership. This project was focused on continuing to make the city human-centered not car centered. This means it is focused on improving transportation options including building the infrastructure to support more people biking and walking. It comes from a desire to make cities more livable, decreasing traffic, noise, and pollution. This specific project was about creating something that freed up the street-level space and made bicycle use and storage more efficient and convenient. It's not just about creating the space but making it user friendly with clear signage, easy to use two-level storage, and employees who are there to help users as well as keep the space clean.
Would your city spend $65 million for this?










