The team at Ignition Interactive worked with Lionsgate to devise the incredibly unique and engaging campaign for The Hunger Games. They created everything from Facebook apps that allowed fans to become part of a District to a fashion blog for The Capitol - and the motion poster above. View their case study here.
Ignition's Evan DeHaven and Chris Eyerman will be speaking at this year's X-Summit - their session will be great opportunity to learn about the behind-the-scenes of The Hunger Games campaign, as well as campaigns for Prometheus, Resident Evil and more!