#ind-media

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The explosive growth of generative AI combined with ML is taking AI and advertising to another level by permeating every aspect of advertising, from workflows to personalization. Generative AI is like a vaccine that has cracked a code for changing the entire advertising process down to the level of how a media planner responds to requests for proposals

How Generative AI and Machine Learning Change Advertising - Operative

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Take “League of Legends.” That’s not necessarily a game you’re gonna start off when you get to the gaming world, because someone’s going to yell at you, “Get out of my game.” But imagine using AI to get trained up, having an artificial mentor who helps you, who learns your playing behavior, and guides you so you can compete, you actually can play. So it will enable us to bring new consumers to gaming who may be afraid to play those more sophisticated games. And I think it will be a huge, huge transition.

Amazon Games Head on 'Tomb Raider,' 'Lord of the Rings' and New IP

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AI could create some jobs and reduce the time it takes to do certain tedious tasks. And if AI's outputs are lackluster or generic, humans will still be needed to recreate or fix AI-generated work. From a legal standpoint, however, AI outputs may not be a great solution for a final product as they may not be protected by existing copyright laws in the US. This means companies might use AI as a brainstorming tool or jumping-off point, but ultimately opt for unique, human-created outputs for their final products.

OpenAI CTO: AI Could Kill Some Creative Jobs That Maybe Shouldn't Exist Anyway

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if you were the Denver Post, you could have a Washington correspondent who went to all the same briefings as the Washington Post correspondent. But when technology changed and suddenly the reader of the Denver Post could read the Washington Post, there was really no reason for the Denver Post to have a correspondent in Washington. The audience didn’t need two versions of the same story. It’s a classic case of massive overcapacity .... Unless your version of the story is dramatically different—unless the version includes all different facts or spectacularly better writing—your version of the story is a waste of your time and the newsroom’s budget

‘The New York Times Is Not Going to Turn into BuzzFeed’ - Susan B. Glasser - POLITICO Magazine

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(In 1931 in the US) ... "In the entire country, there were only some four thousand places where a book could be purchased, and most of these were gift shops and stationary stores that carried only a few popular novels... In reality, there were but five hundred or so legitimate bookstores that warranted regular visits from publishers' salesmen... Furthermore, two-thirds of American counties -- 66 percent! -- had exactly 0 bookstores. It was a relatively tiny business centered in the urban areas of the country. Did some great books come out back then? Of course! But they were aimed only at the tiny percentage of the country that was visible to publishers of the time: sophisticated urban elites. It wasn't that people couldn't read; by 1940, UNESCO estimated that 95 percent of adults in America were literate. No, it's just that the vast majority of adults were not considered to be part of the cultural enterprise of book publishing.

Technology - Alexis Madrigal - A Golden Age of Books? There Were Only 500 Real Bookstores in 1931 - The Atlantic

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For Brisbane, the open question was whether a hard news reporter should be calling out those kinds of statements, or should simply quote the source accurately. This is what was so extraordinary about his original question: he is evidently so steeped in newsroom culture that he does not understand – literally, does not understand, as we know from his subsequent clarifications – that this is not a hard question at all, considered from the readers' perspective. Readers do not care about the epistemological differences between lies and weasel words; we want newspapers to limit the ability of politicians to make dubious assertions without penalty. Judging from the reactions to his post, most of us never understood that this wasn't the newspapers' self-conceived mission in the first place.

The New York Times public editor's very public utterance | Clay Shirky | Comment is free | guardian.co.uk OK.  Now I am REALLY confused about the role of quality journalism.  If all you're going to do is write what is said without caring whether it is true.  *sigh*   What's worse, this is coming from the NYT who I'd have thought better than most at 'investigative' journalism.  I'm stunned and not in a good way :-(

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Call of Duty: Modern Warfare 3 sold 6.5 million units in the US and UK on its first day, good for $400 million. To put it in perspective, that's the biggest day-one for any entertainment product ever in history.

Modern Warfare 3 sells 6.5M in biggest day-one ever | Joystiq

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In 2010 (US) publishers generated net revenue of $27.9 billion, a 5.6 percent increase over 2008. Publishers sold 2.57 billion books in all formats in 2010, a 4.1 percent increase since 2008. ... “We’re seeing a resurgence, and we’re seeing it across all markets — trade, academic, professional,” said Tina Jordan, the vice president of the Association of American Publishers... One of the strongest growth areas was adult fiction, which had a revenue increase of 8.8 percent over three years. E-books were another bright spot... In 2008 e-books were 0.6 percent of the total trade market; in 2010, they were 6.4 percent. Publishers have seen especially robust e-book sales in genre fiction like romance, mystery and thrillers, as well as literary fiction. In 2010, 114 million e-books were sold, the report said.

Survey Shows Publishing Expanded Since 2008 - NYTimes.com