Jan 8, 2016
Gaze Protective Case - Innovated Triple-layered Structure
Even for the development of a phone case, we applied a complete design process—covering market analysis, strategy planning, design execution, and proposal delivery. From form to structure, we did not settle for meeting basic requirements; instead, we challenged structural innovation to uncover unique selling points that stand out in the market.
Ultimately, Gaze achieved strong turnover performance on Amazon, proving the value of its differentiated design.
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Roles: Industrial design Market research CMF DFM review