In May, the Dukes and Duchesses of Cambridge and Sussex launched a new project, Shout, which provides a 24/7 text service for people in crisis modelled on US charity Crisis text Line. The organisation operates under the umbrella of Mental Health Innovations, a digital mental health charity launched by the royals and funded by the Royal Foundation. The Duchess has strong links to Mental Health Innovations, with board members including Royal Foundation trustee Charles Mindenhall and Peter Fonagy, CEO of her patronage the Anna Freud Centre and a member of her Early Years steering group. Six months later, William and Kate attended a celebration which brought together some of the 3000 people who have volunteered for the service since its launch to thank them for their around the clock support. The couple met with some of these volunteers as well as staff and supporters of the Shout service. They also met with Ian Russell, father of 14 year old Molly Russell who died by suicide after seeing images of self harm on social media. Ian has become a campaigner for more accountability for social media platforms and has been in contact with the royals before, receiving a personal letter from the Duke of Cambridge. He said of the couple, “support from all ends helps, support from the Royal Family perhaps particularly helps.” Following these meetings, they watched a presentation recapping the year’s achievements and ended the day with speech where William said, “Catherine and I, and Harry and Meghan couldn’t be more proud of what Shout has accomplished… We’re hugely proud and hugely grateful to all of you for being part of this.”