6 LinkedIn best practices for marketers
LinkedIn is undoubtedly the most effective social networking site used by marketers. To leverage its potential, you got to follow some best practices.
Accept all incoming connection requests. Also connect with people after conferences, tradeshows, meetings, etc.
Post content that is valuable and useful to your network.
Add your company, blog, twitter links to your LinkedIn account.
Add LinkedIn button to your email signature, website and blog.
Follow companies - prospects & competitors.
Join groups in which your targeted audience are and groups that are relevant to your business.
Source: eGrabber Newsletter