As I have written previously in a few posts about logos, logos are what represent your company, product, business, or even yourself. They are the primary way to communicate to the world your business’s personality, identity, essence, and individuality. There are two types of logos: logomarks are symbol-based logos, and logotypes of logos that are made up of artist typography. The latter has become increasing more popular with the explosion of the functional, clever, and simple graphic design. But, no matter what type of logo it is, it must abide by certain essential elements that make a logo exceptional, and these elements should be considered in the planning and executing process of the logo design. A successful logo should encompass these elements in order to effectively do its job. This is a roundup of beautiful and amazingly clever typographic logos for your inspiration. Please feel free to comment, tweet us, add your favorites, or pass this along to friends!