Why does Apple continue to make the Mac mini, the least popular Mac?
Apple’s current Mac mini is powered with the M2 and M2 Pro As the rumor mill expects an updated Mac mini with M4 and M4 Pro chip is in the works, CIRP is out with its latest report on Apple’s most affordable personal computer. With Mac mini market share as low as <1% of total Mac sales, CIRP’s new data looks to answer the question, “Who buys a Mac mini?” Michael Levin and Josh Lowitz for…
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