Do you know about the “Made in Joetsu” label? More than 100 manufactured goods and products have been certified with the “Made in Joetsu” brand, from underwater speakers and ground covering systems to the Strawberry 🍓 vinegar and spicy 🌶 miso paste pictured here. These products enjoy some city sponsored subsidies as well as cross promotion support as part of the city’s local revitalization efforts. Although I haven’t tried ordering from abroad, there is also an online sales site (in Japanese): https://www.joetsu-tokusan.jp/madeinjoetsu/. #visitjoetsu #joetsu #madeinjoetsu #miso #strawberryvinegar #localfoods #revitalization (at Joetsu-shi, Niigata, Japan) https://www.instagram.com/p/Bu26LMBj-fv/?utm_source=ig_tumblr_share&igshid=1w7wo4sp97tux