STAY CONNECTED Get mobile alerts & ministry updates via your phone. Join below. http://login.mannamobi.com/kiosk.jsf?code=3KGOE5VA
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STAY CONNECTED Get mobile alerts & ministry updates via your phone. Join below. http://login.mannamobi.com/kiosk.jsf?code=3KGOE5VA
Or Text WORDUP to 40691
Mobile Employee Communications
Easily and securely keep field employees connected and informed with mobile pop up alerts and interactive notifications.
http://www.xcommsdirect.com/mobile-employee-alerts.html
DELIVER INSTANT ALERTS TO TARGETED EMPLOYEE MOBILE DEVICESEasily and securely keep field employees connected and informed with mobile pop up alerts and interactive notifications. Complete with tracking and full reporting…
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Brand: Target
Location: Cell Phone
Source: Cell Phone Screen Capture, November 1, 2013
What we liked: Good use of a link to get people to go from SMS to a mobile website.
What we didn’t: Two things could have been improved on. First, Target should have let users know what they would receive immediately upon signing up. Second, Target should have used a bitly link shortener for better tracking and a way to free up more space for text.
Brand: Shell
Location: Cell Phone
Source: Screen capture, October 14, 2013
What we liked: Loved that they included a $0.10 gallon incentive to remain on their list. Strong incentives will do wonders for increasing re-opt-ins
What we didn’t: Strong CTA. No problems that we can see.
Brand: Bed Bath & Beyond
Location: Phone
Source: Screen capture, October 14, 2013
What we liked: This is a light-hearted and clear message about re-opting in. Lane Bryant did a great job of keeping to the point.
What we didn’t: No problems with this CTA
Brand: Knot's Berry Farm
Location: Phone
Source: Screen capture, October 20, 2013
What we liked: Good promotion of Knott's Berry Bloom.
What we didn’t: This messaging leaves a lot to be desired. The messages arrived out of order and are not that clear. One message says text "KBFSTOP" to opt-out and another says text "Stop." This could have been communicated more concisely and using clearer language.
Brand: Neiman Marcus: Last Call
Location: http://www.lastcall.com/Fashion-Dash/cat000004/c.cat
Source: Screen capture, November 1, 2013
What we liked: Clear Call-To-Action and great eye catching color scheme.
What we didn’t: Adding in a bit more information on what the dash alerts are would be helpful. It is not clear if I just get alerts when new deals are available or if I have some kind of inside access.
Brand: Fandango
Location: Mobile Web
Source: Screen capture, October 20, 2013
What we liked: Great work tying an incentive directly to the mobile subscriber list and good use of a giant button to keep the redemption process simple.
What we didn’t: Fandango should have offered more then $1 as an initial discount. Choosing a more enticing offer such as 1 Free movie ticket with a purchase of 2+ tickets would have provided a much stronger incentive to signup.