Storyboard 1 B&W & 2 Colour
I am thinking on top of these layers could be a light snowfall and maybe some flashes of ski images as the flake dismantles. These would be quick but help tell the story. Another special effect as the text finishes might be helpful.
Storyboard 1 B&W background
Background out of focus as snow crystal zooms into focus.
Individual snow crystal layers disintegrate and melt into individual letters.
Lower case text is formed from melting crystal and image comes into focus. To finish it the text might have a small wiggle to it.
Alternate text lower case comes on the screen. To finish it the text might have a small wiggle to it.
Storyboard 2 colour background
Background out of focus as snow crystal zooms into focus.
Individual snow crystal layers disintegrate and melt into individual letters.
Lower case text is formed from melting crystal and image comes into focus. To finish it the text might have a small wiggle to it.
Alternate text lower case comes on the screen. To finish it the text might have a small wiggle to it.
References:
Peggy_Marco. (2013). snow-snowflake-flake-cold-snowfall. Image. Retrieved from https://pixabay.com/en/snow-snowflake-flake-cold-snowfall-1015504/
Morrison Ian. (2013). Fannies finish Mt Buller. Image