#noonoouri

[oceanicpride]

Mattel Creations Barbie x noonoouri Dolls 2-Pack.

$150.00

Launches September 13, 2024 9:00 am PT

[barbielore]

There's another collector's doll that was relatively recently released, but I didn't include it in my round-ups because I legitimately had no idea what to make of it.

I have never felt so old and out of touch as I did when I saw this and realised that I had no idea what noonoouri meant. As it turns out, Noonoouri is a "virtual influencer" - a fashion icon and a pop musician.

I've seen significant mixed information on whether Noonoouri is a CGI creation, an AI creation, or some mix of the two. I have the impression that most people I have seen talking about Noonoouri from that perspective are, much like me, fumbling through trying to figure out something about which they have no frame of reference. In any case, I guess Mattel wouldn't have any qualms about collaborating with an AI brand if that were the case, given how they have been using AI to "design" their packaging recently.

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A post shared by noonoouri (@noonoouri)

The official story of the Noonoouri / Barbie collab is that Noonoouri took on a physical form through her friendship with Barbie and Barbie went digital for Noonoouri.

To capture this distinctive design, they have custom faces and bodies. Conceptually that's really interesting but this is also somehow deeply unsettling.

The German designer behind Noonoouri, Joerg Zuber, describes the Noonoouri as being borne from him being an introverted child who wanted a friend. You can naturally see from here the connection with Barbie as well; and Zuber draws this link, but notes that as a child, he was not free to express his interest in Barbie due to Barbie not being seen as appropriate for a young boy.

Carlyle Nuera is the Mattel designer behind this collaboration, and I guess I must say hats off to him, because they certainly do stand out.

[diasporaslippage]

@noonoouri

[wantniallie]

guys if one of you follows accounts like lilmiquela, yoox, noonoouri, shudu.gram , bermudaisbae or anything like that can u please answer to this post or let me know or something bc i haaaave a survey for youuuu and I need it to graduaaate, thanks in advance 💛

[canolove]

Shen Yue & F3 (Dylan Wang, Darren Chen & Caesar Wu) for ICON° Magazin (September 2019)

©️ICON.Magazin IG

Shen Yue & noonoouri for ICON° Magazin (September 2019)

©️ICONISTbyICON IG

Some behind the scenes

©️Inga_griese IG

[divineindior]

Philosophy di Lorenzo Serafini Pre-Fall 2019

[divineindior]

Philosophy di Lorenzo Serafini Pre-Fall 2019

[divineindior]

Philosophy di Lorenzo Serafini Pre-Fall 2019