What's that you say? Notebooks in the shape of Nintendo Gameboys? Could it be? Indeed it is, and so much more with Mohamed Meleas's Mofkera Notebooks…
“We're not entirely sure why, but gimmick-y products bring us an unusual amount of glee. Why that is is a question for another day, or a psych think tank – but we do feel a little skip of joy when we come across products like Mofkera's notebooks, for instance -- the brainchild of Mohamed Meleas.
Eventually, Meleas started expanding the brand, creating a sub-brand called Daftar, which is even cooler than his original works, featuring notebooks that are identical replicas of items in our daily lives – in the 90s that is. Think Game Boys and video cassettes - those empty ones you'd buy and record shows over.
"I started noticing a lot of people were doing similar Egyptian-themed things, so I thought I'd go in a different direction," Meleas tells us. Deciding to nonetheless stick to a series of items that defined our childhoods, Meleas says he was focusing on "things we used to see zaman." Like those typical matchstick boxes, and tape cassettes that are such cool carbon copies they'll have you reaching for your imaginary Walkman that you haven’t seen since 1999.”