Promising Packaging: Ceresana Analyzes the European Market for Printing Inks How can manufacturers of printing inks hold their own in their shrinking market? The rapid ascent of online printing plants has revolutionized the printing industry in recent years. “In more and more segments, digital printing is more efficient and faster than analogue printing processes”, says Oliver Kutsch, managing director of the market research institute Ceresana. “Besides substitution effects between the particular printing processes, especially publication printing is exposed to a high competition with digital publishing processes.” Ceresana analyzed the European market for printing inks, which also includes toners for electrophotography (laser printing). The analysts expect the market for printing inks to decrease to a level of 1.17 million tonnes until 2024. Some segments, however, will experience growth. Further information: www.ceresana.com/en/market-studies/industry/printing-inks-europe/
