#pagerank dilution

[clickmeter-blog]

301 redirect and PageRank optimization

All link tracking services (such as ClickMeter) track clicks on your links through URL redirection (also called URL forwarding). The threat is due to the PageRank dilution. In fact all redirect techniques (302, meta refresh, etc...) decrease your link power in search engines (and particularly in Google).

Google also says: "301 redirects are particularly useful in the following circumstances ... People access your site through several different URLs. If, for example, your home page can be reached in multiple ways - for instance, http://example.com/home, http://home.example.com, or http://www.example.com - it's a good idea to pick one of those URLs as your preferred (canonical) destination, and use 301 redirects to send traffic from the other URLs to your preferred URL"

In fact a 301 redirect and a link pass the same amount of PageRank. There is no more dilution of PageRank with a 301 redirect when compared to using a normal link

ClickMeter, from beginning (2008), offers you the possibility to create tracking links that redirects through 301. That is why many expert SEO marketers use our tracking service.