Alaska Airlines adds Apple Passbook support for boarding passes
Alaska Airline joins other airlines using Passbook (see below for the full list).
"The upgraded Alaska Airlines iOS application uses [Passbook for its] boarding passes that can be dynamically updated with new seat assignments, flight times and airport gate numbers. Using either the application or the Alaska Airlines website, travelers can now save their boarding pass to Passbook, and the ticket will automatically appear on their iPhone lock screen once they arrive at the airport.
To use the new Passbook functionality, users simply load their boarding pass through the Alaska Airlines application. There, they are presented with a scannable QR code along with an "Add to Passbook" button that will generate a digital boarding pass in the iPhone's official Passbook application."
"While we’ve enabled electronic boarding passes for some time through our own native apps, support for Apple Passbook will offer our customers additional mobile functionality guaranteed to make the travel experience even easier," said Curtis Kopf, VP of Customer Innovation, Alaska Airlines. "This has been a big request from customers.”
"The combination of push messaging and passes offer an easy and powerful solution to drive delightful customer experiences that earn their continued mobile loyalty," said Scott Kveton, co-founder and CEO of Urban Airship. "We've focused on making it easy for all businesses to create and manage Passbook passes, including the industrial strength security and scalability that enterprises require."
EasyJet joins the previous 12 airlines companies offering Passbook passes to their clients.
ANA *domestic flights only
Source: Alaska Airlines adds Apple Passbook support for boarding passes
