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Australia & New Zealand Surgical & Respiratory Mask Market Analysis  (2020-2027)

Surgical masks are used to cover the nose and mouth during surgical procedures. Masks are differentiated on the basis of Bacterial Filtration Efficiency (BFE), Particulate Filtration Efficiency (PFE), Pressure Difference (Pa), and Splash Protection (mm Hq). Basic surgical masks are used for general patient care purposes. Basic surgical masks are not tested against prevention from any microorganisms and merely reduce the risk of infection.

Australia & New Zealand surgical and respiratory masks market is estimated to account for US$ 160.7 Mn in terms of value in 2020 and is expected to reach US$ 203.8 Mn by the end of 2027.

Australia & New Zealand Surgical and Respiratory Masks Market: Drivers

Increasing prevalence of infectious diseases is expected to propel growth of Australia & New Zealand surgical and respiratory masks market over the forecast period. For instance, according to the World Health Organization, the coronavirus disease (COVID-19) affected 5354 people in Australia & New Zealand as of March 2020. 

Moreover, increasing number of surgical procedures is also expected to aid in growth of the market. For instance, according to Australian Institute of Health and Welfare’s Hospitals at a glance 2017–18 report updated in August 2019, admissions for emergency surgery increased between 2016-2017 and 2017-2018 by 2.9% in public hospitals and by 5.1% in private hospitals in Australia.

Surgical mask held dominant position in Australia & New Zealand surgical and respiratory masks market in 2019, accounting for 85.8% share in terms of value, followed by respiratory mask.

Australia & New Zealand Surgical and Respiratory Masks Market: Restraints

Limited product availability is expected to hinder growth of the market. Product visibility is limited in both countries, owing to long-term agreements among suppliers and manufacturers. This has resulted into entry barriers for other international players that are operating in the medical supplies segment from entering into collaborations.

Moreover, the number of disposable medical product suppliers in Australia and New Zealand is low, which limits product differentiation and restrains the market growth.

Australia & New Zealand Surgical and Respiratory Masks Market: Opportunities 

Increasing government concerns pertaining to health and safety of people in Australia and New Zealand and rising share contribution of Australia to the overall pharmaceuticals industry offers opportunities for manufacturers and suppliers to invest in both countries in the next five to six years. Australia and New Zealand provide supportive environment for commercialization and development of medical devices, resulting in increasing investments by foreign players in this market. This is resulting is significant growth of medical supplies segment and healthcare industry as a whole in A & NZ.

Strengthening distribution network is a key concern for players operating in the market. Demand for surgical and respirator masks has increased in the recent past. Development of products offering efficient and enhanced benefits could revolutionize the overall healthcare industry in Australia and New Zealand.

Market Trends/Key Takeaways

In Australia, healthcare expenditure in private hospitals is higher than that of public hospitals. For instance, according to Australian Institute of Health and Welfare’s Hospitals at a glance 2017–18 report updated in August 2019, expenditure in private hospitals increased by 4.5% between 2012-13 and 206-2017 compared to 3.3% between 2016-2017 and 2017-2018 in public hospitals.

The Covid-19 pandemic has led to acute shortage of surgical and respirator masks. In March 2020, The Centers for Disease Control and Prevention stated that consideration can be made to use N95 respirators beyond the manufacturer-designated shelf life for care of patients with COVID-19, tuberculosis, measles, and varicella.

Australia & New Zealand Surgical and Respiratory Masks Market: Competitive Landscape

Major players operating in Australia & New Zealand surgical and respiratory masks market include, 3M Company, WPT Nonwovens, Smith & Nephew Plc., Halyard Healthcare Inc., Mölnlycke Health Care AB, Medline Industries, and Ansell Healthcare LLC.

Australia & New Zealand Surgical and Respiratory Masks Market: Key Developments

Major players in the market are focused on adopting partnership strategies to enhance their market share. For instance, in March 2020, 3M Company partnered with Ford Motor Company to increase the production of 3M’s powered air purifying respirators, or PAPRs to help meet a surge in demand for personal protective equipment due to the COVID-19 outbreak.

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