miss Reine for Tommy Hilfiger / Calvin Klein (aka PVH Europe)
photo was shot by Mercé Wouthuysen (ass. Elisa Smook) concept and art-direction by Reinier RVDA
the idea was to make party-pictures 1920's style at the PVH holiday celebrations. since the actual collodion process would take too long, this photo was lensed with a one of a kind, hand build, fake wet plate camera (equipped with an ancient silver Zeiss Distagon 50mm lens) which concealed a Hasselblad 503cw with Phase One IQ180. edit was done on the spot and with dye sublimation we printed 1752 photos that evening.
big thanks to mr Lucas Schweitzer for building the camera and for Nivo-Schweitzer who came up with the print solution (and kindly supplied the actual printer)
ps; have to make notice of this. miss Reine has on Instagram as opening line: “my skin is my pride”. beautiful.
GrR RVDA










