Read something better
What is it? A light-hearted campaign from Black Button Books and Romanian ad agency Friends/TBWA that reimagines Facebook, Twitter and Instagram as actual books.
It’s good because by compiling the text that we absent-mindedly scroll through into a book format the campaign highlights how dull a lot of the content can be. The campaign also produced tongue-in-cheek posters displaying images of the three social media books to spread the message further.
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