Jan 29, 2017
How do rhythm and scale affect the design/layout of the object?
The rhythm in this particular piece is established, but bold. The woman in this picture is used almost as a piece to rest the type on. The word “Job” is contoured with the woman’s body which is helpful when trying to draw attention to the text below the woman. The woman’s curves help to direct movement of the eye which is what allows it to keep the readers attention and read everything that is on the poster.
The word “Job” is very large in comparison to the other words on the poster. However, it is used as a device to position the woman’s head an arm, therefore creating the curve that draws the viewer’s attention to the bottom text.