TOP 10 RICE BRANDS OF INDIA
1. Lal Qilla – A rice brand that took birth in the land of Amritsar. It was founded by Amar Singh Chawal Wala Company. Since its inception in the early 1900s, this rice brand has become a trusted rice brand in the country. Manufactured using the latest technology in milling and packaging, the company also owns a research and development center, and is constantly on the lookout for using better variants of rice. Currently, the brand offers 27 varieties of rice. They export to many countries like France, Australia, and Singapore. The rice has great health benefits. It is low in glycemic index and has high protein content.
2. Village rice: Village Rice is an upcoming brand of rice that has a high dietary fiber content of approximately 16%. The rice has upto sixteen times more fibre as compared to other brands of white rice and this fibre is absolutely natural, thus making the rice easy to digest. Even though it is polished white rice, it has such high fiber content. The rice is gluten free and high in amino acids and has low sodium content so it helps lower blood pressure and cholesterol. Manufactured in the land of rice, Tamilnadu, the company pays great attention to research and development. Great care is taken that the processing area is free from impurities, pests, insects and moisture. Very high standards of hygiene are maintained. The rice is procured after careful hybridization and selection coupled with intense bio chemical screening methods. The company has an ISO and FSSAI certification, thus it clears all the quality tests for the rice. The rice has great health benefits and it is good for everyone’s gastrointestinal health as the fibre in it is highly soluble. The rice is a hunger suppressant and helps in weight loss. It also releases insulin in blood slowly, thus even those with diabetes can eat it.
3. Dawat – Dawat Basmati Rice is one of India’s premium rice brands. It is exported in large quantities to the USA and many other countries. LT foods own Dawat. The brand was born in Amritsar, Punjab. With excellent quality and branding, the company soon got a large consumer base and became a household name. Today the brand produces about 300,000 metric tons of rice every year, which is even exported to Africa and the Americas. Many varieties of rice are offered by the brand such as regular, pulav, basmati rice, brown rice, etc. The brand has also got title of “superbrand’” and “star trading house” from Government of India.
4. Kohinoor – Kohinoor Rice is produced by Kohinoor Foods Limited (KFL). They produce both basmati and non basmati long white grain rice. The brand has come a long way since its beginning in 1989. Today it is responsible for sharing with the world the taste of authentic Indian rice. The brand has retail shops all over India. The brand has also partnered up with international retail chains like TESCO, Booker Cash n Carry, Sainsbury’s, ASDA, Krogers, Costco, Wal-Mart in Canada, Coles in Australia, Kobe Bussan in Japan, Woolworths in New Zealand, Park n shop in Hong Kong, Shoprite in South Africa and Carrefour, and Mustafa in Singapore. The Company has great standing in the market with certifications like– HACCP, US-FDA, ISO 9001:2000 certification, and FSA certification. They sell various varieties of basmati rice like Monsoon Basmati Rice, Premium Basmati, Exclusive Basmati, Organic Basmati Rice, Brown Basmati, Special Rice, and Sela (Parboil) Rice. Their Long Grain Non Basmati Rice variants are Ponni Boiled Rice, Pooni Raw Rice, and Sona Masoori Rice. These varieties are available in packaging of 1 kg, 2 kg, 5 kg, 10 kg, and 25 kg.
5. Aeroplane Basmati – Aeroplane Basmati Rice is a rice brand of Amir Chand Jagdish Kumar (Exports) Ltd. The rice is especially famous for its long grains and supreme taste. Manufactured in Punjab, Haryana and Delhi, the brand exports to 74 countries and is largely preferred by the Indians living abroad. The brand is ISO 9001:2000 certified and well renowned. The brand has made its presence felt since 1969 in various countries like Indonesia, South Korea, Japan, Kuwait, Iraq, Jordan, Iran, Qatar, Saudi Arabia, Oman, Philippines and many others. The rice has found its place in the global market and it is a prominent brand because of its cost efficient bulk export, and superb taste. The brand is managed by highly skilled experts that are well aware of the company’s strengths and weaknesses. Over 40 years, the company has gained international recognition and fame. It has many certifications and awards to its name. It has been accredited as per ISO 22000:2005 certification, HACCP accreditation for food safety management standard and counts among the leading two star export houses in accord to the Ministry of Commerce and Industry.
6. Amira – Amira Basmati Rice is manufactured by Amira Nature Foods Ltd. The rice brand has its presence in 60 countries in the world. Manufactured in the land of Haryana, they have their head office in Delhi. The company is well accredited with awards such as FIEO award, APEDA award, and other export awards.
The company has created an edge for itself with its quality rice, which is great in nutrition content and easily digestible. The rice is available in various varieties and is tailor made according to the tastes of various cuisines and people. The company keeps in mind its consumers and often takes feedback from them as to what changes need to be made in their product and service. In short, they serve a diverse consumer base and are greatly into research and development. The rice is sourced from the foothills of Himalayas and is 100% organic. It is aged for a year and then it undergoes advance treatment for purity. With so many plus points, Amira is one of the fastest growing rice brands in India.
7. Mezban – Mezban Basmati Rice is produced by the company Maps Impex (P) Ltd. Their unique selling points are that the basmati rice is long, white, and rich in taste and aroma and at the same time are available at lesser prices than other big brands. The brand is available in variants such as Traditional, Rozana, Gold, Super, 1121 Basmati Sela, Basmati Steam Rice, and Tibar Basmati rice. The brand is highly conscious about maintaining their quality, and they have a separate department that looks after quality control. The brand has its office in New Delhi, India. It is one of the fastest growing rice brands. Established and founded in the year 2014, it is a privately held company with a turnover of around Rs 5 to 10 Crore. It is highly professionally manages. There is great focus on quality and affordability. The brand has now become and exporter of various types of rice varieties including Pusa Basmati rice, 1121 Basmati Sella, White and Golden rice, Sugandha rice, Basmati steam rice, Non-Basmati Rice, Sharbati rice, and more. Their rice is known for its rich aroma and long shelf life.
8. Pride of India: The brand is a premium brown rice brand which produces 100% natural thin sized grain and extra-long rice. The rice is sourced from the foothills of the Himalayas; it is grown with extra care. After this, the rice is aged for two years. This makes the rice especially aromatic when cooked. Rice has been a primary source of nutrition for the vegetarians and vegans since time immemorial. The rice is GMO-free, BPA free, and gluten-free. Usually, Pride of India rice is hygienically packed in tightly sealed jars to preserve its quality.
9. India Gate: The brand belongs to KRBL Ltd, a company that is founded by Ram and Behari Lal. It is a company with a great heritage. They have been manufacturing and exporting rice since 1889. The company has reached great heights of success and has its presence in Europe and America. The rice is traditionally grown, authentic and a source of great nutrition. It is known for its great aroma, pearly white color and long grains.
10. Fortune Rice: The brand is a top quality brand owned by the Adani-Wilmar Group. The brand is known for its exquisite quality biryani rice. The rice is unique in quality due to its slender grains and is especially used in making Biryani and other Chinese dishes involving rice. It is also known for bringing out a pleasant aromatic flavor in rice dishes. The brand is exporting to all parts of the world and has a global presence.