The Running Event is the once a year chance to get all the brands in running together with all the retailers who specialize in running. It's a time for laughs
The Running Event is the once a year chance to get all the brands in running together with all the retailers who specialize inrunning. It’s a time for laughs and business dealings. What hit me clearer than anything is that this is a relationship business.Retailers have a special relationship with their customers and the brands they support in their stores. Sometimes great product wins over a poor relationship but that’s a rare thing. Most of the time the relationship comes first. It was good personally to connect with the strong relationships I have in the running industry and to establish some new.
