#serv216

[compassion-scad]

SCAD career fair is one of the biggest events that happens at SCAD throughout the year. This year there were lot of companies visited SCAD to offer information about job opportunities as well as internship opportunities for students still working on the degree. However there were some service opportunities that could be improved next year.

I used the tool we learned in class, gap analysis to show the student complaints from this year’s career fair.

Here is the explanation for the chart.

1. Lot of people were complaining about the way company names were organized. It was difficult to understand

2. Line up system wasn’t working very well. Since it was lacking the assistance, some students were unintentionally cutting the line, making other students feel frustrated.

3. Also sometimes students had to wait longer than they expected because there was no time limit to how long you can talk

4. For international students, they wouldn’t find out that the company is not looking for internationals until they already have spent too much time talking to them.

5. Even though they have listed certain majors in the sheet, some companies were not looking for that major for the coming internship. Students would also find out about it after talking to them for too long.

I have learned how gap analysis is such an important part in service design. Just by listing these, I was able to see all the problem at a glance. Hopefully the career fair will be executed even better next year.

[skql1020-blog-blog]

Patent and Intellectual Property Workshop

I have attended patent and intellectual property workshop this friday morning at gulfstream. We had lot of industrial students attending the workshop and proessor Schaffeld was also there. The workshop started by talking about different kinds of patent which is design patent and utility patent. Design patent is for the design, the appearance of a product. Utility patent is for the the function, what is inside of the product. Then we learned about researching previous patent to make sure what you invented hasn't been invented before. To do this you can either go to uspto.go or google patent search. Google patent search is easier for beginners but it is less informative. So it is good to learn to use the 'uspto' search system. Then we learned about over all process of resarch, filing patent, get approve and making payment. There were lot of students asking questions. Lastly the presenter pointed out how it is important, to always mark your work with copyright. All you need to do is to put © year+ creater's name at the end of your work. It will not protect you completely but it can be a proof at the court later to some extent. What I felt about this workshop is that, I was happy it was easier to understand since it is almost exacty the same as Korean patent law. As a foreginer some workshop is difficult to understand but this one wasn't bad. Second, I think as a designer I have learned a lot about contracts, rights, and what I can do to protect my work. It was definitely worth it to wake up early on friday morning.

[compassion-scad]

"Glam Up & Away"

The Benefit kiosk serves as a vending machine that provides travelers with any kind of make-up or beauty product needed! This service, which originally began in JFK Airport in New York City is now offered at the Savannah Airport and 25 others nation wide. The pink and girly carts can be spotted from gates away and the service itself only takes about a minute... so long as you know which products you want to buy! The cosmetics are great prices and provide for the perfect last minute pre or post boarding touch-up. 

[compassion-scad]

Sticky Notes for Sticky Ideas

What can improve the service of the Georgia State Railroad Museum? Many things! This of course includes big changes such as rebuilding/rethinking the interior and exterior features of the design but small things such as innovative events and activities.

This coming week, my group will determine the strongest of 100+ ideas we have come up with and further develop and visualize into an actual design plan. The key is to find critical points where we could create solutions to alleviate or eliminate pain-points.

[deborasjacob]

Geocaching app

In other day,  my friends and I use the app "Geocaching" here in Savannah. The dinamics of this is described in the website " Geocaching is a real-world, outdoor treasure hunting game using GPS-enabled devices. Participants navigate to a specific set of GPS coordinates and then attempt to find the geocache (container) hidden at that location." We found two treasures near to Forsyth Park and this was a very good experience. So maybe the innovation is about recycling things, because how a game so old can entertain and recreate experiences?  I think the innovation here in Geocaching is about how this game can be apply in our technology  time.

For more information of this, check the website. 

[deborasjacob]

My experience of Safari Experience- The foundery

As a designer student, this was the first time that I used the real observation customer, and did the mapping of this. 

Although I used several methods of understand the needs of the user in Industrial Design major in my country, I never did the mapping of this as a visual method of representation.

This experience showed me how designer are "etymologists" in industrial world, because they have to study all the experience of the user in services, products and communication. And more broad then that, they try to understand what the users expect in this situations.

As a result of that, I could understand how the process in The Foundery Coffee Pub works. Also, how the customer and the staff communicate and how this coffee shop resolve the problem of "take a coffee" in a very good experience. 

[compassion-scad]

Stumbled across these two images. The first is someones project on their definition of service design. I found this to be nicely illustrated. The second is a helpful way on how to organize and layout personas for your presentations. I personally struggled with creating a though persona for our last project, so I'll keep this in the back of my mind for the next persona I have to create. I also enjoyed the way they laid out their info graphic, it is clear and easy to follow. Hope this helps some of you!