An ecommerce theme is a pre-built ecommerce store design that brands install on their ecommerce site to deliver the best possible user experience for customers. Using a simple shopify theme can be an affordable option for online businesses. As a result, in order to make your store successful, you must choose a shopping cart that fits your fundamental requirements and offers all of the necessary features.
We have all gotten to be very impatient creatures, and let's be real: no one really has time to wait even four seconds for a page to load. But with Shopify themes, performance and load speed have been considered from the beginning. All of the simple shopify theme and those by our trusted Theme Store Partners—have been built with modern features of the web and minimal code. They also have some neat things built in to improve the perception of speed for your buyers. That’s not to say your theme will always be fast—if you load it up with heavy images and video, that will definitely have an impact, as will adding a ton of apps—but it’s really nice to see what a fast theme should feel like. In fact, all themes on the Shopify Theme Store have to meet strict speed requirements to be sold on the marketplace.
All themes on the Shopify Store are also highly accessible by design, meaning you can increase access to your storefront and conversion for buyers with disabilities. Accessible storefronts open your pool of buyers to 15% of the global population who are living with disabilities. Themes on the Shopify Theme Store strive to meet modern accessibility requirements, from keyboard navigation to screen reader compatibility. We’re committed to providing out-of-box support for a wide range of assistive technologies. In fact, Shopify actually requires theme sellers to make sure users can navigate through an entire theme with only a keyboard and a screen reader.
Lastly, with all Shopify themes you’re fully covered when it comes to support. If you decide to get a free Shopify theme today, you’ll get an hour of free design time. In those sessions, the support advisers have tons of ideas on how to get more sales. Theme Store Partners not only have dedicated support teams but also provide detailed documentation on each of their themes to answer frequently asked questions and help you set up and leverage all the great features that come with their themes.
