OK, I don’t know what you guys did, but looksmaxxing and smellmaxxing have become something that the 20 year old hustle Bros have taken to heart. Not to seem like some old fogey, but they are now using this special gum that makes their jaw muscles look completely bizarre. It’s very rare that I’m on the ground floor of a new form of body dysmorphia, but here we are.
The article is wild. Apparently it originates from incel culture, which is a sentence that makes me sad to say. They’re developing new forms of body dysmorphia to look more like their hero, Patrick Bateman from American psycho. I am just going to admit that my autism makes it so that I can’t even tell what’s parody, and what’s not anymore. I think this is legit but, yikes. American culture is just melting down right now, so I don’t know. All I know is the question “what can I do to be a Patrick Bateman sigma?” is going to be one of those nonsensical questions that will probably haunt my dreams. 
Chewing-gum workouts for sharper jawlines. Specialty products for feathered bangs. So. Much. Cologne.












