#sms push platform

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ACL Mobile touches another milestone; hits the mark of 1 billion messaging in Pull & Push SMS Solutions

ACL Mobile touches another milestone; hits the mark of 1 billion messaging in Pull & Push SMS Solutions Banking Vertical tops at 76% followed by Government & Financial Services

ACL Mobile, pioneers in mobile technology in India, touches another milestone as it hits the mark of 1 billion messaging per month, in July 2015.

In the quest for empowering business with next generation mobile solutions, ACL is committed to create solutions that will further expand its market reach and ensure a wider community benefiting from its services. We thank all our valuable customers for choosing us a trusted partner for communicating with their mobile consumers worldwide through our state-of-the-art messaging services.

Ever since its inception in 2000; the company has established multiple direct connections with mobile operators globally to firmly meet the industry requirements of top delivery, security, quality connections, global coverage, easy integration, live support, campaign management and a unified customer engagement channel.

ACL believes this growth signifies reliability, scalability and usefulness. It reiterates the fact that enterprises need to be connected and should have the ability to respond quickly to their customers. This also establishes the commendable efforts by the technical team at ACL in improving its products and solutions through innovation.

Read more: Sms Push Platform

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SMS Push Platform – Reliable And Affordable Marketing Solution

Need customer reach? That is what all big and small enterprises look for when it comes to developing business. Reaching out to your valued customers and making them aware of your presence in the market. This strategy holds the key to success of your enterprise. Pull and Push SMS solutions are being variedly used for this purpose. SMS Push Platform provide a very apt cost effective technology wherein you can touch base with millions of people looking for a particular service. While Pull Platform is known to pull the clients towards your business.

Today the business world is more dynamic in nature and to adjust to this dynamism, enterprises looks for various ways to get the deserving limelight or hotspot. Hence, Bulk SMS, Bulk Emails, radio publicity or advertisements are few such ways to educate the public about your products and services.SMS push platform provides that convenience.

Push Platform is a reliable and trusted cloud based technology through which thousands to billions of messages can be delivered in one go. Enterprises can get in touch with the customers through apps too. Today smart business is the unsaid rule of the market. There are various app run businesses which are backed by it. It makes the time critical messages about events, concerts, updates on weather or health or even sports get delivered at a very economical range.

SMS Push Platform always have an edge over other platforms:

1.       It is directly flashed on the user’s phone screen and is less intrusive

2.       Time bound information

3.       Most critical messages are delivered in much higher speeds

4.       In build system of data analysis and reporting

5.       Routing is done in a more smarter way

6.       Due to close connectivity with telecom operators around the world, SMS Push Platform provides a high quality global coverage

It has turned out to be the best option available for all kinds for promotional as well as transactional messages. There are many companies who have shifted to the SMS push platform for the internal communication system also. Being economical and user friendly is not the only reason for the shift. The functionality and the wide range of services covered also plays a major role.

This technology serves the top objectives for any enterprise:

1.       The entire brand management and marketing strategies can be designed through it. Approaching the target client with the desired information always makes an impact

2.       Push messaging solution is a direct communication method with your clientele. It gives you the much required engagement at a very affordable cost

3.       Customer satisfaction and retention is another milestone which can be made easy to achieve through this platform

4.       It marks your presence in the industry and hence results in more business and new clients too

Summary: SMS Push Platform is amongst the most economical and popular means of delivering transactional and promotional messages. It is amongst the most demanded solutions in terms of affordability, reliability and security.

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Pull and Push SMS Solutions: Marketing Style V/s Customer Approach

Pull and Pull SMS solutions is a platform developed for marketing purposes. Modern marketing strategy is build to attract customer through a focused approach. Either presuming the customer needs and planning the technique accordingly or offering your business details through promotional messages, business development is broadening its horizon.

Push and Pull SMS solutions are two different modes that evokes the customer to your business. Pull service is somewhat related to making a call from the website or filling up a form on internet with your query and requesting for a call back. This way the service provider get hold of your query and presents an apt solution while calling you back.

Push service on the other hand is more of a promotional marketing wherein the business operator finds all ways possible to reach his target customers. Enterprise SMS Solution and bulk SMS marketing or advertising on TV, radio and other means are the strongest means

What is the role of Push and Pull SMS Solutions?

Push and Pull services are both equally popular and thorough in use. Pull marketing is a more sophisticated way to curb the customer towards your business through various portals, the question arise how to create that awareness about your business first? How will a customer look for a particular service without knowing about its existence? That spread of general awareness about your services and company is being created by Push Services.

Push SMS service for example creates a base for your business by introducing it to your customers even if they are not looking for it. Bulk SMS services, Email marketing, SEO, Social media promotion and advertising though other portals is a strategic step towards this awareness generation.

Once the customer get hold of your business model and wish to contact you, then Pull Service comes into picture. Scrolling through your websites, looking for you on business portals or requesting for a call back comes into play at this stage.

In spite of being co-related, there is also a stark difference in Push and Pull SMS Solutions. The biggest one being approaching the customer. In push marketing the business is pushed in the public while in pull marketing the clients are pulled towards your business. There are various companies or service providers who builds a robust plan for both Push and Pull services for marketing. Though the mode of advertising for both the strategies are different and works of different models.

For push services, there are various companies providing national and international bulk SMS provisions. This is a better way to introduce yourself to your target clients. They provide a seamless connectivity overseas and global coverage to attract business. While Pull Service model is more costly and large. Advertising is done through Add campaigns, TV and radio advertisements, print and social media is also used for promotions.

Summary: Pull and Push SMS solutions are two successful modes of business promotion. Push SMS Service where provides a cost effective simplified technology whereas Pull Service needs high budgeting and time.