3 actually good ideas I just came up with off the top of my head to increase F1 viewership
- Make the first race of the season free to watch on YouTube. Use that to promote a discounted annual subscription.
- Make F1 TV avaliable in all territories.
- Create a "pay what you can" archive of all races outside the current regulations cycle.
Bonus:
Loosen the restrictive media contracts and let teams make their own content BTS, at will. Part of the reason F1 soc med is all cringe challenge videos and sound bites is because that's (pretty much) all they CAN do.










