MSNBC "needed" to keep the anchor after parent company Comcast announced plans to spin off several NBCUniversal channels, one executive said
Ben Blanchet at HuffPost:
MSNBC’s Rachel Maddow has reportedly agreed to take a “far lesser amount” than her current $30 million a year as worries loom among MSNBC staff after parent company Comcast revealed its plan to spin off several NBCUniversal channels — including the network — into a new company. Maddow, who has been with MSNBC since 2008, renegotiated her deal with the network and is set to make $25 million annually for the next five years, a $5 million per year pay cut, The Ankler reported Thursday. Executives told the outlet that Maddow has been “ratings Viagra” for MSNBC and the network “needed to keep her” amid an uncertain time. “No one else can do what she does. You can’t build a brand like it overnight,” one unnamed executive told The Ankler. HuffPost has reached out to MSNBC for comment.
Comcast’s plan, which is set to take about a year, would create a company called “SpinCo” to house a number of assets including MSNBC, CNBC, E!, Golf Channel, Oxygen and Syfy. The assets set to move to SpinCo generated $7 billion in revenue for the year ending Sept. 30, according to Comcast. The news of Maddow’s pay cut comes as MSNBC staffers are “in a panic” over the network’s future, sources told The New York Post earlier this week.
[...] An unnamed NBC News producer — in remarks to TheWrap — said staffers are “in the dark” over what the shakeup means for their outlet’s relationship with MSNBC moving forward, adding that they expect the ties to be “cut off.”
Is this the first disturbing sign that the state of the news media in the US is careening towards where it currently is in Hungary, in which it gives undue praise to its authoritarian leader?
MSNBC’s Rachel Maddow is taking a pay cut due to the spinning off of nearly all of Comcast’s cable properties into a separate company.















