The value Affleck
Dunkin’s press release tees up their stunt: "There’s a new Affleck in the Dunkin Cinematic Universe."
Jen Affleck got enough buzz from a Hulu reality show called Secret Lives of Mormon Wives to attract Dunkin’s attention.
She’s not a bad actress. While I like "The value Affleck," the line that’s been generating a lot of online buzz is, “Twice the personality. Half the price.”
Click-starved legacy media is eating it up (People, Page Six, Today, Us) and sharing a 60-second cut for free.
Agency: Actors Equity. (Right. Not BBH who did the billboards in the last post. If you want to hire Ben Affleck, you have to hire his agency, too.) Via: AdAge.










