Jan 14, 2016
Top-Box Score - Deriving a new measure
Top-Box Score – Deriving a new measure
When we present survey data we have choices in how that data is presented. As survey analysts, it is our role to present the facts in an unbiased manner which facilitates decision making. When working with scaled questions, “e.g. How likely are you to recommend Acme, Inc.?” there are numerous options in how the data can be expressed. For example, Statistics 101 reminds us we can use the mean,…
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