How can marketers prepare themselves for the new marketing wave?
Automate Web Communication with Chatbots The usage and popularity of Chatbots have gone up ever since it was introduced in marketing. Since they use deep learning technology to recognize speech, data, and patterns, they are capable of providing precise results whenever they are faced with a similar situation. Now, with the help of Natural Language Programming, chatbots are becoming more humanlike. Being a machine, a chatbot can be employed to assist consumer queries and collect data from multiple channels at a time.
Increase Your Video Marketing Budget Given the extraordinary demand for video feeds in the year 2018, it will not be incorrect to say that it is the age of videos. Over time, it has been seen that videos engage more viewership than images. Another advantage of using videos is that when a viewer watches a video on the website, Google reads it as a website that provides relevant information to its consumer. This helps the website page rank higher on the search engine result.