In this article, we will discuss everything about AMP, including what it is, how it functions, and whether it is still relevant in 2021.
As a visitor, you would obviously spend your time on a website that loads fast, and website owners need to understand this and work on their strategies. Fast loading websites are not only loved by visitors but are also considered SEO-friendly. A study by Google and SOASTA, 40% of the total visitors close a web page if it's more than 3 seconds to load.
So, you have 3 seconds to make a visitor your loyal customer. With the increased use of mobile devices, Google introduced Accelerated Mobile Pages (AMP) to help website owners improve their site speed by trimming many unnecessary features that take time to load.
By learning about AMP, how does AMP work, and AMP best practices, you can embrace AMP. Since more and more people are using mobile devices to search the web, the user experience on mobile should be seamless and user-friendly. It is the only way you can increase traffic and grow your business.
