Value-Directed Management: Organizations, Customers, and Quality
Value-Directed Management: Organizations, Customers, and Quality The technique of value analysis and the concept of the value chain are combined to provide a comprehensive and practical perspective on customer value. Value-based strategy formulation and the development of a high value management system based on Just-in-Time and Total Quality principles are discussed at length. Arogyaswamy and Simmons propose a framework comprising 5 "INs" (Interdependence, Integration, Involvement, Ingraining, and Indicators) to serve as a step-wise program to create value, and to craft the value-creating organization. Concepts of value analysis and the value chain and combined to provide management with a comprehensive, practical viewpoint on customer value and its achievement in organizations.











